Microsoft

Art Direction

Art Direction

Motion Design

Design

An experimental architecture studio approached us with the challenge of translating their research on adaptive building systems into a compelling visual language. Their work explored modular components that could shift and reconfigure depending on environmental needs, yet the underlying vision was difficult to convey through static blueprints or technical diagrams.

We created Shaping Possibilities, an immersive design framework where abstract grids unfold into dynamic, evolving landscapes. Subtle color transitions and layered geometries express the fluidity of architectural forms while highlighting the potential of responsive systems to reshape how cities breathe and grow. The result is a visual story that makes speculative design accessible, positioning the studio as an innovator capable of turning conceptual research into tangible future scenarios.

Credits

Creative Direction

David Olsen

Lou Summers

Production

Darlene Floyd

Kristen Garrison

3D and Animation

Noel Lawrence

©2025 | deepyellow Studio

©2025 | deepyellow Studio